Visit the Santa Ynez Valley Unveils new Personalized Trip Planning Technology on Visitsyv.com
2019-03-20
SANTA YNEZ VALLEY, Calif. (March 19, 2019) — Visit the Santa Ynez Valley today announced the launch of a new partnership with Utrip, the data-driven travel personalization platform that optimizes travel experiences around a user’s preferences, budget, and other relevant factors. Utrip’s innovative technology will enable visitors to the Santa Ynez Valley to create unique, personalized itineraries for their trips to the region. The experience is available at mytrip.visitsyv.com. The Santa Ynez Valley, a wine country gem on California’s Central Coast, is home to more than 100 wineries, a culinary scene steeped in the farm-to-table movement, endless outdoors opportunities, and a rich arts and culture scene.Read More →