Smith Story Wine Cellars is the tale of true love. In May of 2013, Eric and Ali eloped on the Big Island of Hawaii to say I Do; also where the name Smith Story Wine Cellars was conceived. Bay Area born Eric and Fort Worth, Texas native Alison met while both working for K&L Wine Merchants in Northern California over a decade ago. A friendship flourished while discovering wines from far away lands, and visits to the Anderson Valley along with dear friends and their beloved dogs Henley and Lakota. “Drink what you love, love what you drink,” Eric often said to Alison while trying new wines over the years together.
Today they bring a combined 30+ years of wine industry experience to manage Smith Story Wine Cellars. Eric’s wine buying expertise and retail management lends a keen eye and discerning palate as he became the German, Loire, Alsace, Austrian and Greek wine buyer for K&L. Ali’s hospitality, wine buying, consumer marketing and national sales experience completes the entire wine-supply-chain as she transitioned from her decade old company TexaCali Wine Co. to drive the vision and brand for Smith Story Wine.
Smith Story Wine Cellars is the tale of true love. In May of 2013, Eric and Ali eloped on the Big Island of Hawaii to say I Do; also where the name Smith Story Wine Cellars was conceived.
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